Order With Google FAQs

What is Order with Google (OwG)?

Order with Google is a feature that lets your customers find your restaurant on Google Search and Google Maps and place an order directly through your Online Ordering storefront. When someone searches for your restaurant and taps "Order online," your storefront appears as an option — and can be set as the top, preferred choice.

Do I need to do anything to set this up?

For the most part, no. Order with Google is automatically activated when your Online Ordering is enabled. However, to ensure your storefront appears in Google results and is set as your preferred provider, a few configuration steps are required. For setup instructions, visit the Enable Order with Google for Online Ordering article.

Why isn't my restaurant showing an "Order Online" option on Google?

If your restaurant isn't showing ordering options on Google, check the following:

• Your Google Business Profile isn't verified
• Your restaurant name, phone number, or address doesn't match exactly between your Google Business Profile and your Shift4 account
• Online Ordering isn't enabled on your Shift4 account
• Your Online Ordering URL hasn't been added to your Google Business Profile, or Shift4 hasn't been set as your preferred provider

For setup instructions, visit the Enable Order with Google for Online Ordering article.

Will my Online Ordering storefront show up above DoorDash and Uber Eats? 

Yes, when you set Online Ordering as your preferred provider in your Google Business Profile settings, your storefront appears at the top of the provider list and is labeled "Preferred by business," making it the most visible option for customers.

Can I still keep DoorDash or Uber Eats listed on Google? 

Yes. Google may display multiple ordering providers. Setting Shift4 as your preferred provider doesn't remove other providers from the list — it simply ensures yours appears first and is highlighted, driving more traffic to your direct channel.

Are there any commissions or fees for orders placed through Order with Google? 

No. Orders placed through this integration go directly to your Online Ordering storefront. Standard Online Ordering rates apply — no additional per-order commissions are charged for being listed on Google.

What will my customers see on Google? 

Customers searching for your restaurant will see ordering buttons (Order Online, Order Pickup, Order Delivery) directly on your Google listing. When they tap one, they'll see a list of ordering providers. Your Online Ordering storefront will appear in that list — at the top and labeled "Preferred by business" if configured as preferred. They'll then be redirected to your storefront to complete the order.

Will my menu appear on Google? 

Google may display menu highlights and sections based on your Online Ordering configuration and Google indexing. For the richest menu display — with structured categories, item photos, and descriptions — you can optionally enable Structured Menus as part of the integration.